Tom Hopkins
Tom Hopkins
I must do the most productive thing possible at every moment
Miscellaneous
Work on helping people and they will like you and trust you
Beginners lack technical skills, so memorize: learn it and eventually you'll understand it
Money follow execution intelligence
telling <> selling … serve instead of sell
job: your boss decides your income
selling: you decide your compensation
work harder on yourself than on your job
net worth = f(self worth)
Attitude is everything
- can't be down or negative … keep it to yourself
- act happy to get happy
All problems start out as good ideas
Niche rhymes with rich
Giving Back
- Spend 5% of your gross income giving back to your clients
- Give your clients something six times a year (eg pumpkin at halloween, Thanksgiving card)
Components of a Business Plan
A business plan is a growth plan
- Who's on the team? (the people)
- What's the pain? (the problem)
- What's the opportunity? (niche rhymes with rich)
- What's the risk?
- entrepreneur asks what can go right; investor asks what can go wrong
- What's the upside? (the returns)
Seven Motivators
Some work when they are in debt and others work when they have money.
- Money: give more for results
- Achievement: trophies, plaques
- Recognition
- Love of family: better home, children's education
- Approval: acceptance by others
- ???
- ???
Decisionmaking Process
- Need: what do you currently own?
- Enjoy: what do you enjoy about it?
- Alter: what would you improve?
- Decisionmaker: who would you consult with before deciding to proceed?
- Solution
page revision: 6, last edited: 10 Aug 2010 15:27