Warren Buffett

Warren Buffett

If past history was all there was to the game, the richest people would be librarians.


One's objective should be to get it right, get it quick, get it out, and get it over. You see, your problem won't improve with age.


Your premium brand had better be delivering something special, or it's not going to get the business.


History teaches that the time to raise capital is when it's cheap, and when you're not sure you'll need it. By the time you do need it, it will be too late.

If you are in the investment business and you have a high IQ, sell 30 points to the next person. You do not have to be a genius at all. But you do have to have emotional stability, and you have to have some peace about your decisions. I don’t know how much is innate and how much can be taught. If you have that quality you will do very well. As I have said many times, it is simple, but not easy. [May 2009]

The greatest bargains come in buying the first 20% of a public company.

If a business is worth a dollar and I can buy it for 40 cents, something good may happen to me.

If you expect to continue to purchase stocks throughout your life, you should welcome price declines as a way to add stocks more cheaply to your portfolio.

Calling someone who trades actively in the market an investor is like calling someone who repeatedly engages in one-night stands a romantic.

If you are not willing to own a stock for 10 years, do not even think about owning it for 10 minutes.

It's far better to buy a wonderful company at a fair price than a fair company at a wonderful price.

Wall Street is the only place that people ride to in a Rolls Royce to get advice from those who take the subway.

I never attempt to make money on the stock market. I buy on the assumption that they could close the market the next day and not reopen it for five years.

If past history was all there was to the game, the richest people would be librarians.

In the business world, the rearview mirror is always clearer than the windshield.

Our favourite holding period is forever.

The business schools reward difficult complex behavior more than simple behavior, but simple behavior is more effective.

The best way to own common stocks is through an index fund.

The investor of today does not profit from yesterday's growth.

Wide diversification is only required when investors do not understand what they are doing.


A very rich person should leave his kids enough to do anything, but not enough to do nothing.

I want to give my kids just enough so that they would feel that they could do anything, but not so much that they would feel like doing nothing.

It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently.

You only have to do a very few things right in your life so long as you don't do too many things wrong.


At bottom, any insurance policy is simply a promise, and as everyone knows, promises vary enormously in their quality.
— Warren Buffett, Berkshire Hathaway 2004 Annual Report


If you don't know jewellery, know the jeweller.

Risk comes from not knowing what you're doing.

We simply attempt to be fearful when others are greedy and to be greedy only when others are fearful.


My wealth has come from a combination of living in America, some lucky genes, and compound interest.

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